Open day EAA
2011
Poster F4 - 895×1280 mm
Flyer A5
Creation of a poster for the open day of the applied arts school in La Chaux-de-Fonds. The visual is based on two ideas, the rise and complementarity. The typography follows a vertical structure that evokes the notion of ascension, the eye follows the perspective of letters and begins its ascent. The open day creates the springboard for the career advancement of future students. The letters in cavalier perspective fit together and form a set that evokes the complementary nature of each student. The architectural visual that deploys in a structured geometric environment corresponds to the applied arts which are a mixture between our technical and artistic skills.
